Senior Data Analyst / Commercial Analyst
Melbourne-based analytics, data products and applied AI grounded in 10+ years of commercial experience.
Senior Data Analyst in Melbourne.
Discuss an analytics problemJoseph Saba is a Melbourne-based Senior Data Analyst who turns complex commercial and operational data into dependable reporting, clear decisions and useful data products.
Analysis that holds up when the data is messy.
More than 10 years across FMCG, retail, reporting and product development have shaped a practical approach: understand the business question, test the data, make the method explainable and build the smallest system that improves the decision.
Capabilities / 02
What I bring to a senior data analyst role
- Analysis and modellingSQL, Python, Excel, statistical reasoning and structured problem diagnosis.
- Reporting and BIPower BI, dashboard design, KPI definition, automated reporting and self-serve analysis.
- Data qualityValidation, reconciliation, lineage, geography harmonisation and explicit treatment of uncertainty.
- Stakeholder leadershipTranslate technical findings into clear recommendations for commercial and non-technical teams.
- Data productsBuild focused tools in Python, FastAPI, HTMX and JavaScript when a dashboard alone is not enough.
Selected evidence04 / Projects and analysis
Data quality and analytical judgement
A practical framework for deciding whether data is reliable enough to support a decision.
View evidence ⟶Dashboards and decision systemsHow reporting becomes more useful when it is designed around the decisions people need to make.
View evidence ⟶LGA Language ExplorerA public-data product that harmonises Census geography and makes long-term change explorable.
View evidence ⟶Trading Performance AnalyticsA full-stack analytics platform connecting process, behaviour and outcomes.
View evidence ⟶Melbourne / Available for the right role or brief
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